All About Blogs

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Author: Susan Scanlan

Susan Scanlan is a website designer specializing in WordPress content management systems. She has a coding background and enjoys photography. Currently, she is using Divi themes for small businesses and personal blogs.
Category: Blogs

Published on September 21, 2020

Essential Components of a Blog

If you choose a template or create your own, make sure that it has the following essential components:.
  • title
  • author
  • date of publication
  • summary of content in the introduction
  • subheadings or lists to break up the content
  • call to action
  • comments section
blog post template
Essential Components – Details for the Divi User

First: Create a blog page. This will display your blog posts. Clone an existing page so that your site looks consistent. Remove the copied content and add a new section and/or single row. Add the blog module to this row. Under “elements” select show excerpt, author, date, and featured image. Lastly, under “design/layout”, select “grid”.  When displayed, the reader may then click the screen to choose the post that s/he wants to read.

Second: Complete the following on the post form

  • Focus key phrase – This is something that a user would type in the search bar.
  • Snippet – This is a short description that will appear in a google search.
  • Create a blog category.
  • Add a new tag. This includes any other words that a user may search.
  • Add a featured image that will appear on the blog page. Make it interesting!
  • Excerpt – This is a summary that will appear on the blog page.
  • Update – Click this button to save your changes. It is located in the upper right hand corner of the screen.

Third: Write your content. The goal here is to organize your content. Don’t make the reader read any more than they need. Start with a concise summary. Use subheadings that the reader can scan. Use lists and links so the reader can read more detail if s/he wants. Don’t be the blogger whose title is, “Top Three Things To Do on the Weekend” and then bury the things in a paragraph. List them clearly.


blog post page
blog post form
Additional Components
  • Post Navigation
    1. At the end of a blog entry, add a new one column row.
    2. Add the “Post Navigation” module to that row.
    3. Update the Previous and Next link to : %title
  • Related post section
    1. Add a new one column row.<.li>
    2. Insert a text module.
    3. To the text module/text body add <h2>You may also like</h2>.
    4. Next, add a new blog module under the text module
    5. Select the following: Post Content: 3, Included Categories: Current Category and Excerpt Length: 120.
    6. Leave Show Author, Show Categories and Show Pagination at “No”.
  • Comment Section Add a new row and comment module. Style as desired.
  • Call to Action Give your reader an opportunity to do something next: click on a link, subscribe to a newsletter, download a pdf, ect.
  • Learn about more components on Divi.

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